• Who I Am

    I’m a multi-time founder, operator, advisor, and author with experience building companies across consumer products, technology, services, real estate, and digital commerce. I’ve launched companies from zero, navigated scale, built teams and operational systems, and learned firsthand where growth breaks execution.

    Today, I work with founder-led companies, AI startups, and consumer brands that need stronger operational clarity, better execution systems, and scalable operating infrastructure. My work sits at the intersection of strategy, operations, commercialization, AI-enabled workflows, and go-to-market execution.

    I typically step in during periods of growth, complexity, transition, or reinvention — when founders need a trusted operator who can bring structure, momentum, prioritization, and executional leadership to the business.

    What I'm Known For

    • Building operational clarity when priorities become fragmented.
    • Translating strategy into execution, accountability, and ownership.
    • Designing scalable systems and operating rhythms that reduce chaos.
    • Helping founders integrate AI-enabled workflows into practical business operations.
    • Unblocking leadership teams during moments of scale or transition.
    • Aligning GTM, operations, and execution across cross-functional teams.

    Background

    • Founder & CEO, Dude Magic® — consumer product development, GTM, fundraising, and operational scale.
    • Founder, DogTown Builders — real estate investment and development operations.
    • Entrepreneur in Residence, 500 Startups.
    • Founder/CEO of multiple companies, including an acquired men’s skincare brand and an acquired consumer services business.
    • Author of multiple books on entrepreneurship, operations, leadership, and founder growth.

    How I Choose Work

    I’m selective about the companies and founders I work with. The best partnerships happen when leadership values integrity, accountability, operational excellence, and long-term thinking — and wants to build a company that scales intelligently while treating people well.

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  • Operator for founder-led companies navigating growth, AI adoption, commercialization, and operational scale.

When It's a Fit

This is usually a fit when:

• Growth has outpaced the company’s operating systems.
• The founder has become the bottleneck for decisions and execution.
• Operational complexity is slowing momentum.
• AI tools exist inside the business, but workflows and execution are still fragmented.
• Teams are misaligned around priorities, ownership, and accountability.
• You need an experienced operator to stabilize execution and accelerate progress.

  • I’ve written multiple books on entrepreneurship, leadership, operations, resilience, and founder growth. The ideas come from real operating experience — building companies, navigating uncertainty, scaling teams, and learning where execution succeeds or breaks down.

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